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Showing posts from December, 2021

How to make your Smartphone work as Catalog

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  The B2B world is full of handy gadgets and smart devices, but still, they are in a rut of printed catalogs for their branded product information. Why all they forget that they have handy smartphones with them, their catalog can be run through their mobile phone also. Catalog Bar is the tool that transforms your printed catalogs into e-catalogue. You need not take any designer while creating your product catalog on Catalog Bar. A well-planned Content Management System will be provided to you with full hands of customization for online catalog creations. Catalog Bar is available on the web as well as mobile app platform with sharing features, there is nothing to care for the printing machine, paper quality of anything related to paper catalog. Once you will start using e-catalogs in your mobile phones then it can be said that you’re up to date with current technological trends. All  B2B sales  concerns can attract the wide range of potential customers and new buyer throug...

Still capturing customer orders and inquires on paper?

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Capturing the interested customers with a perfect marketing strategy can be a difficult task for companies, on a daily basis. So, these companies have started segregating the customers into different categories on the basis of their satisfactory feedback levels. Primarily six categories have been identified that fit into the customer hierarchy. It includes: 1.         Endorsers – These are the people, who have bought and used the product/service offered by an organization. They are highly satisfied with the offerings and are willing to share their delightful experience with other people about the organization. Usually, new customers are highly capable of falling in this category. 2.         Buyers – These people are frequent buyers of the product/services from an organization, but would hardly advocate it to anyone else. This clearly shows that due to some unpleasant experience the customers have downgraded from...

The importance of mobile when marketing to dealers

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I magine all your super-stocking agent, C & F agents, distributors, retailers could receive an update regarding product availability, condition, new prices – with the tap of few buttons on your desktop. No emails, no phone-calls, no messages – just real time updates based on the geographical location could be passed on without any communication gaps. Studies suggest that people check their phones 150 times in a day. So, it would be easier for all the stakeholders in the system to get an update within no time. This would also minimize the efforts put in by the sales force to ensure that everybody is updated.  Furthermore, it would also give the stakeholders an added advantage of pitching slow-moving products to end consumers and mitigate the undue pressure in the process. This would also help in avoiding the dumping of unwanted stocks at the end of every month, every quarter at the distributors end and develop a sustainable eco-system.  Digital catalogs are the simplest sol...

Still capturing customer orders and inquires on paper?

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Capturing the interested customers with a perfect marketing strategy can be a difficult task for companies, on a daily basis. So, these companies have started segregating the customers into different categories on the basis of their satisfactory feedback levels. Primarily six categories have been identified that fit into the customer hierarchy. It includes: Endorsers – These are the people, who have bought and used the product/service offered by an organization. They are highly satisfied with the offerings and are willing to share their delightful experience with other people about the organization. Usually, new customers are highly capable of falling in this category. Buyers – These people are frequent buyers of the product/services from an organization, but would hardly advocate it to anyone else. This clearly shows that due to some unpleasant experience the customers have downgraded from Endorsers category and is no longer willing...

7 Impressive Benefits of Digital Catalog App

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Digital catalog apps have been finding quite a popularity for themselves. More business ventures are investing in them to leverage their highly beneficial features.   They have become a must for many businesses, and with time their popularity is rapidly growing among eCommerce sites. If you are looking for a way to present your products to your customers that is effective, influential, and interesting, then you need a digital catalog app.   Here are seven digital catalog app benefits that will surely leave you impressed.   Catalogs with better shareability   The biggest advantage of a digital catalog app is that you get to create catalogs that are easy to share. With an eCatalogue, you can share your product information with customers with just a few taps.   It also provides customers with the real-time and latest information about your product's features and its availability. With the help of a digital catalog app, you can share your catalog...

The importance of mobile when marketing to dealers

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Imagine all your super-stocking agent, C & F agents, distributors, retailers could receive an update regarding product availability, condition, new prices – with the tap of few buttons on your desktop. No emails, no phone-calls, no messages – just real time updates based on the geographical location could be passed on without any communication gaps. Studies suggest that people check their phones 150 times in a day. So, it would be easier for all the stakeholders in the system to get an update within no time. This would also minimize the efforts put in by the sales force to ensure that everybody is updated.  Furthermore, it would also give the stakeholders an added advantage of pitching slow-moving products to end consumers and mitigate the undue pressure in the process. This would also help in avoiding the dumping of unwanted stocks at the end of every month, every quarter at the distributors end and develop a sustainable eco-system.  Digital catalogs are the simplest solu...